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Social Media

Le Cordon Bleu


In 2022, I started a TikTok account called @_rhinestonecowboy that features short, surreal videos of absurdist Americana (pulled mostly from old video archives and public access footage).  Within a few months, the account had ~90k followers, millions of views, and was featured on Today, The Kelly Clarkson Show, Good Morning America, and The View.


As part of their rebranding campaign,  I was tasked with managing Le Cordon Bleu International's social media accounts–creating daily content, maintaining a content schedule, and interacting with their followers.

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